When the highly experienced and respectable chef
Davindar Kumar, popularly known as Chef DK, graced our stall during
Aahar, there were many players in the kitchen equipment space that
started looking at Customized Kitchen India (CKI) with respect.
The
evergreen chef spent over 30min with the CKI team and critically
examined and articulated our equipment before assessing that he hasn't
come across such amazing fabrications for commercial kitchen equipment
even by the best international companies, which he said should be
celebrated.
He praised us for our quality and we are still on cloud nine. We are still overwhelmed and rejoiced like never before.
CKI
couldn't have promoted its ideas better than this instance where the
chef himself talked about our excellence. More importantly, it was an
apt reply to those who raised doubts to our existence. I received a
message from an industry peer who said that last year, a prominent
commercial equipment company had termed CKI as barsati maandak (frog of
the rainy season) and that we won't even survive one year.
However, CKI has not only survived the fierce competition but also managed to turn competition dynamics on the head.
I
remember a time when we (CKI) were no one. Many even outrightly
rejected our products and created many roadblocks to challenge us.
I
have given benefits of doubts to those as fly-by-night operators are
far too many in our industry. However, we all should respect new
entrants and give them time to flourish or prove themselves, if they are
serious. That kind of an environment is what everyone deserves,
although we never felt like answering them.
When
Chef DK's gave his stamp on the quality of our products, it brought
tears in my eyes. I felt being vindicated of all the promises I made,
which people otherwise thought misleading.
We will aim to keep delivering our promises and continue to rise on our own.
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